Driven by meaningful connection.

BLU BYRD was founded on the recognition that the people and the elements we choose to surround ourselves with wield the power to shape our daily navigation. Whether it involves embracing unconventional thinking, pursuing personal passions, or leading a life of meaning, these influences can profoundly impact our journey.

Our philosophy extends beyond mere transactions; it is a call to live creatively and cultivate connections that resonate on a deeper level.

BLU BYRD stands as a bridge between consumerism and conscience. We believe in the alchemy of transforming each garment into a representation of passion and identity, transcending the boundaries of fabric and stitches.

We are driven by meaningful connection.

We are meticulous in the selection of our textiles, prioritizing natural and organic materials versus micro-plastic blends. Across our designs, we explore innovative approaches to utilize and repurpose fabrics and scraps. Our objective is to shift entirely to 100% organic certified cotton by 2025, all while ensuring accessibility isn’t compromised.

“Growing up, my grandmother adorned my world with the elegance of blue birds, an inheritance from her talented painter mother. From intricate canvases to dainty trinkets, these avian symbols saturated her home, imprinting on me a connection between blue birds and joy.

BLU BYRD emerged not just as a brand but as a tribute to the figure who shaped my world—my living "blue bird," my grandmother. She embodied the transformative essence of love and encouragement.

Everyone has a "blue bird" in their life—for those who haven't found one, I encourage you to become a guiding presence for someone else. Together, as we lift each other up, we can create a shared journey of soaring to new heights. BLU BYRD is more than clothing; it's a celebration of positive influence and the enduring legacy of love.”

With gratitude,

Matthew Gold